JIMMY'Z Store

Jimmy'Z, a wholly owned subsidiary of Aeropostale, Inc., is a California lifestyle-oriented brand targeting young women and men ages 18 to 25.

Using the images taken by Ben Watts, I was responsible for creating all the in-store signage. Anything from large themed showcase murals to smaller POP displays. Themes would vary seasonally and I had a lot of fun using a variety of collage techniques to create a visually arresting store presence that could stand up to the bright orange environment.

JIMMY'Z was an iconic surf wear brand from the 1980's that was relaunched in 2005 with 11 dedicated retail stores. Working with Ben Watts on seasonal photo shoots provided ample material for me to create all the in-store signage. Anything from large showcase murals to smaller POP displays. Themes would vary seasonally and I had a lot of fun using a variety of collage techniques to create a visually arresting store presence that could stand up to the bright orange environment.

Jimmy'Z is a wholly owned subsidiary of Aeropostale, Inc., a California lifestyle-oriented brand targeting young women and men ages 18 to 25.